We were invited by the MuseumsQuartier in Vienna to interpret the 'Sommer in MQ' campaign for 2019.
The summer programme includes a range of activities, exhibitions and performances, as well as an outdoor space open to the public.
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The MuseumsQuartier is a space for everyone to enjoy and experience art and culture, and we wanted this poster campaign to reflect the sentiment of inclusivity and openness.
![](https://cdn.myportfolio.com/a6f341acd4671fd4083a18cd59ca5cd0/f591cc3c-3cc5-4f3c-961e-b5c60c935bc3_rw_1200.jpg?h=939b5a652c25b4f7d58e59d7402eed51)
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The campaign also included interactive elements and we created moving content to bring yet more life to the characters in the posters.
![](https://cdn.myportfolio.com/a6f341acd4671fd4083a18cd59ca5cd0/56281eb9-4378-4f1b-8964-58a9ea31f543_rw_600.gif?h=2a688a95537282645669c95b663d1486)
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We developed a series of sketches based on the various activities at MuseumsQuartier, showing the different aspects they have to offer to all the people in Vienna.
![](https://cdn.myportfolio.com/a6f341acd4671fd4083a18cd59ca5cd0/8ee3e6c6-0687-475b-96a0-3bf940ec2613_rw_1920.png?h=07121c6d7fe7447e8e821da319035cba)
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