We were invited by the MuseumsQuartier in Vienna to interpret the 'Sommer in MQ' campaign for 2019.
The summer programme includes a range of activities, exhibitions and performances, as well as an outdoor space open to the public.
The MuseumsQuartier is a space for everyone to enjoy and experience art and culture, and we wanted this poster campaign to reflect the sentiment of inclusivity and openness.
The campaign also included interactive elements and we created moving content to bring yet more life to the characters in the posters.
We developed a series of sketches based on the various activities at MuseumsQuartier, showing the different aspects they have to offer to all the people in Vienna.